Recyclebank

Recycling has never been so rewarding


Objectives
Now here’s a cause close to our hearts. Recyclebank’s core mission is to motivate people to make small changes in their daily lives towards a greener environment. It’s a big old task but they seemed to have got it right by rewarding anyone registered with them in areas where local councils ran the scheme with fantastic high-value rewards. And all they needed to do was recycle! We were drafted in to bolster their existing campaign with some more great offers.

Recyclebank


The brief was very specific - recruit 200 local offers within defined areas of London and 10 national brands. Categories ranged from restaurants, cafes, local high street shops, attractions, dry cleaners and stationers.

With a sprinkle of research here and a dash of sales magic there, we were able to hit the target with some really great offers all of which offered something free to the member.

Our national brands included Lush Cosmetics, Champneys, Haven, Classic British Hotels, Planet Organic, Pizza GoGo and Go Ballistic Paintball.