Really going places. And now with added pizzazz.
When you are a transport operator providing bus services in specific pockets of the UK, the focus is all about the local community. Finding relevant rewards is vital – better still, make rewards available along the bus route. That’s why Arriva came to us to help them develop a passenger rewards programme to increase ticket sales and encourage bus travel.
The results aren’t in yet as the campaign is still running, but here is what our lovely client had to say:
“Arriva UK Bus routes serve hundreds of local attractions and leisure facilities. Working with Aztec Marketing we have now secured discounts, for our customers, with over 300 attractions across the UK. This has given us a great start to our partnership programme and should deliver strong commercial results alongside further cementing Arriva UK Bus as a local service in the areas in which we operate.”
Head of Marketing Arriva UK Bus